Build The Future With Computer science Study Computer Science Engineering at Tulas and gain expertise in software development, artificial intelligence, data science, cyber security and emerging technologies — through an AI-integrated curriculum.
MBA students at Tulas Institute
2YNEP 2020
OBE Framework
School of Management

Where Business
Meets AI

The MBA at Tulas Institute is designed to create future-ready managers and business leaders across every core function.

The program builds a strong management foundation — strategy, finance, economics, operations, organisational behaviour — and layers on AI tools, live business projects, and a specialization of your choice. With a strong emphasis on applied learning and industry exposure, students graduate ready to lead in their chosen function from day one.

"Build the business core, choose your specialization, and lead with data and AI — Tulas' MBA is designed for where business is headed, not where it's been."
Specializations

Six Paths, One Strong
Management Core

Every specialization is built on the same management foundation and enhanced through AI-integrated learning.

CoreMarketing Management

Brand strategy, consumer behaviour, and integrated marketing communications.

Brand StrategyConsumer BehaviourIMC
AI-NativeDigital Marketing using AI

AI-powered campaigns, martech tools, and performance marketing at scale.

AI ToolsPerformance MarketingMarTech
People FirstHuman Resource Management

Talent strategy, organisational behaviour, and HR analytics for the modern workplace.

Talent StrategyOrg. BehaviourHR Analytics
GlobalInternational Business

Global trade, cross-border strategy, and international finance for globally-minded managers.

Global TradeCross-Border StrategyTrade Finance
High DemandFinance

Corporate finance, investment banking foundations, and financial risk management.

Corporate FinanceInvestment BankingRisk Management
Data-DrivenBusiness Analytics

Predictive modelling, BI dashboards, and data-driven decision making across functions.

Predictive ModellingBI DashboardsData Strategy
AgricultureAgri Business Mgmt.

Agricultural economics, policy, and agribusiness strategy built on a live farm-to-market brief.

Data StatergyAgricultural EconomicsFinance & FinTech
Built On Core Management

Strategy · Finance · Economics · Operations · Organisational Behaviour · Marketing Management

LEAPAI-Native Platform
The Differentiator

An AI-Integrated
Curriculum

At Tulas Institute, AI runs through every specialization — on LEAP, an AI-native platform that personalises your path and tracks progress continuously, whichever function you choose to lead.

AI for Business StrategyPredictive AnalyticsGenerative AIMarketing AutomationHR Analytics AIFinancial Modelling AIProcess AutomationData VisualizationDecision Intelligence
01

Foundations

Digital literacy and AI tools for business, alongside the core management subjects.

02

Applied AI

AI tools applied within your specialization, plus the first live business project.

03

Advanced AI

Advanced specialization electives and an Industry Live Project.

04

Leadership & Capstone

Leadership workshop, industry simulation, and a CXO-panel capstone.

Practical Learning

Certifications & Projects

Beyond the degree — globally recognized certifications, real projects, and continuous industry exposure that make graduates job-ready.

Industry Certifications
Flagship Association
IIT Kanpur E&ICT Academy Certifications
Premier, competency-based certifications backed by IIT Kanpur's Electronics & ICT Academy — adding national credibility to your MBA.
Google
AI & digital certifications
Meta
Marketing & analytics blueprints
Microsoft
Power BI & Azure fundamentals
HubSpot / SAP
Marketing, CRM & ERP tracks
Hands-On Learning
01Live Business Projects
02Industry Live Project
03Case Competitions
04Business Simulations
05Research Projects
06CXO-Panel Capstone
MBA · Academic Framework

Program Details

Unique Selling Points
USPs

Six industry-facing specializations — Marketing, Digital Marketing using AI, HRM, International Business, Finance, and Business Analytics — on one shared management core.

AI tools integrated across the curriculum via LEAP, an AI-native learning platform that personalises your path.

Live business projects and an Industry Live Project embedded across both years of the programme.

A certification stack — Google, Meta, Microsoft, HubSpot, SAP, and IIT Kanpur E&ICT Academy — prepared for within regular coursework.

A dedicated NEP 2020 Life Skills & Professional Wellness course covering burnout, ethics, and professional workplace navigation.

A CXO-panel capstone in the final semester, reviewed by senior industry practitioners.

Dedicated placement support across the final year of the programme.

Highest package of ₹60 LPA achieved by MBA graduates.

Strong faculty and industry mentorship across every specialization track.

Career Outcomes

Where This MBA
Can Take You

Six specializations, one strong foundation — our graduates build careers across every core business function.

Marketing Manager₹8–18 LPA
Digital Marketing Manager₹8–20 LPA
HR Manager / HRBP₹7–16 LPA
International Business Manager₹9–20 LPA
Financial Analyst / Manager₹8–22 LPA
Business Analyst
Investment Banking Associate₹10–35 LPA
Management ConsultantUp to ₹60 LPA
₹60 LPA
Highest Package
6
Specializations
100%
Placement Assistance
500+
Recruiters

The Leading Recruiters

Trusted by leading organizations across technology, consulting, manufacturing and emerging tech.
Aditya Birla Group
SpiceJet
Cognizant
BMW
BMW
BMW
Aditya Birla Group
SpiceJet
Cognizant
BMW
BMW
BMW
Amazon
Google
BMW
BMW
BMW
Aditya Birla Group
SpiceJet
Cognizant
BMW
BMW
BMW
Aditya Birla Group
SpiceJet
Cognizant
BMW
BMW
BMW
Amazon
Google
BMW
BMW
BMW
Amazon
Google
BMW
BMW
BMW
BMW
Amazon
Google
BMW
BMW
BMW
BMW
SpiceJet
Cognizant
BMW
BMW
Amazon
Google
BMW
BMW
BMW
BMW
Amazon
Google
BMW
BMW
BMW
BMW
SpiceJet
Cognizant
BMW
BMW
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Alumni story 6
Alumni story 7
Alumni story 8
The Tulas Advantage

Why Study This MBA
At Tulas Institute

A programme engineered for the AI era — combining a strong management core, industry alignment, and specialization depth.

01

AI-Integrated Learning

AI tools woven across every specialization, powered by LEAP's personalised learning path.

02

IIT Kanpur E&ICT Academy

Association bringing premier certifications and academic credibility to your MBA.

03

Six Specializations

Marketing, Digital Marketing using AI, HRM, International Business, Finance, and Business Analytics.

04

Live Business Projects

Real projects and an Industry Live Project running through both years.

05

CXO-Panel Capstone

Present final-semester strategy work to a panel of senior industry practitioners.

06

Industry Certifications

Google, Meta, Microsoft, HubSpot, SAP and IIT Kanpur E&ICT Academy certifications built in.

07

Placement Readiness

Dedicated placement support across the final year, with a highest package of ₹60 LPA.

08

Life Skills & Professional Wellness

A dedicated NEP 2020 course on workplace navigation and professional wellbeing.

09

Innovation & Research Culture

A culture of case competitions, research projects, and applied business innovation.